Building community with cannabis
Lance Robertson and Loveless Johnson -- among the friends we made at MJBizCon this year -- sell CBD and other hemp-based products, but, really, they are in the business of building community.
Their Atlanta-based shop is in the Cascade Heights neighborhood, historically an epicenter for Black affluence and influence. Robertson grew up there -- his mom literally used to work across the street from the store -- and he "came home to educate our community."
The pair provide education on wellness, including access to a holistic health practitioner, second-hand books on wellness and free yoga. "We have to take care of our bodies," Robertson stresses, especially during the pandemic.
They also partner with local groups. For example, the Sickle Cell Foundation of Georgia recently set up a table to do education and gather donations.
For Robertson, hemp is a lifestyle: "We are living, working and breathing wholistic options."
He credits MJBizCon for helping lay the foundation. MJBiz "gave us the platform and tools -- what to do and how to do it."
The networking helped, too. "I just had a meeting this week with a guy I met at MJBizCon; I meet people from Atlanta there... As a minority, it's even more of a tribal network builder."
This year, he says, people were especially eager to help one another, after the protests and conversations about race in the past year.
We're glad to provide the space for connections and hope your end of year sales are fantastic, Lance and Loveless!